Our vision and mission
Water is essential for life on earth, its an essential part of the human body and also essential to fulfill Danone Water’s mission to “inspire people towards healthier hydration”. Our mission is built on our conviction that what you drink during the day makes a difference to your health and that water is the healthiest beverage.
The division is operating as Danone Waters since 2001 in Germany. Today around 130 employees in D-A-CH (Frankfurt am Main and Zurich)work on our mission.
Sustainability is key to our company cultur.
The Waters division has fully embedded healthy hydration into its strategy. First, by putting waters on the market, offering still, sparkling, or naturally flavored and low-sugar aquadrinks (an alternative to sodas or sugary drinks). Second, by developing fun and enticing bottles for plain waters, specially sized and designed for kids. These bottles are shaped and transformed into the most popular super heroes and characters through their packaging, thus helping children to prefer water.