The story of

Wiebke

Senior PR Manager
Wiebke

My career

I work at Danone since 3 years now. Started at Milupa and switched to the communications team within the General secretary department, one and a half year ago. In this department we support all communication processes, internally and externally for all four business units.

General Secretary consists of the departments Legal, Regulatory and Compliance, Public Affairs as well as internal and external Communication. It is really motivating for me to work for a company that is focussing on health and healthy products.

My daily life

My day to day life looks never the same. In communications we have a lot of interfaces, both internally and externally. It might happen, that I wright down my to do list in the morning and then a journalist calls and I have to change my plans and work on ad-hoc tasks that are always interesting.

Are you right in communications?

In our department we approach different types of stakeholder to inform about our key messages. You have to be very flexible, because every day is different. I have telephone calls with journalists, write articles and newsletter and work on strategy presentations for all four business units. This mixture makes it very interesting and challenging at the same time.

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